The Abarth 696 Maserati Edition has been presented at the 2012 Mille Miglia. The car can be seen on the Piazza della Loggia in Brescia where the start of the historic race is. The Abarth 695 Maserati Edition is a special model of the Abarth 500C in an edition of 499 copies with exclusive extras and extra power in the footsteps of the Abarth 695 Tributo Ferrari three years ago. Under the hood is a 180 bhp 1.4 Turbo engine that is coupled to a gearbox Abarth.

The Abarth 695 Maserati Edition is painted in Bordeaux Ponte Vecchio and the roof is of gray matter. The car also has xenon headlights and the interior is more luxurious, with a sand-colored leather steering wheel with black and beige leather inserts. On the dashboard we see a carbon fiber finish. The instruments are designed by Jaeger and standard the car has a 400 watt JBL audio system.